OUR PROCLAMATION

 

FACT

Though highly regulated and mostly generic, insurance is still largely bought or sold based on trust

 

REASON

The average consumer doesn’t understand the complexity of insurance products, and therefore must rely on licensed agents for the right coverage at the right price

 

MARKET DYNAMICS

Since trust (more than price) is a major decision making factor in purchasing insurance, there is little incentive for the insurance industry to develop an efficient pricing model (since day one, any given carrier may charge twice as much as another for the same coverage)

 

OPPORTUNITY

For the better informed consumers, now is the time to take advantage of the market dynamics and start saving hundreds or thousands  a year, year after year

 

Yes, you can indeed pay less (premium) for more (coverage)